In the following video, designer Ugnė Jurgaitytė discusses Leff’s pro-bono engagement with the nonprofit Food Animal Concerns Trust and how she approached redesigning its website with a focus on storytelling and user…
Website development
Introducing the Leff rebrand and new website
As a small, growing business, we have been confronted from time to time with the…
Confessions of an executive ghostwriter (part 2 of 2)
As my colleague Annie Mullowney wrote last week, using a ghostwriter for thought leadership is…
Confessions of an executive ghostwriter (part 1 of 2)
People don’t like to talk about ghostwriting. Its very name connotes secrecy—something you don’t see,…
Content is king, but social media has a place in the court
Social media might get a lot of buzz, but an article I read recently suggested…
Leff forms strategic partnership with Chicago Style SEO
On this blog, we’ve talked at length about the importance of understanding the thought leadership…