Emerging tech is juicy. It’s catnip both to people who want to establish a public record of their expertise and to those people’s target audiences. Consider: not everyone is sure of what…
DEI for growing organizations: A discussion with M1 Finance’s Haley Hammond
Back in the heady days of early March, 2020, before we knew we would be…
Thought leadership in a meme
We explored some tropes of generic thought leadership in 2019 and are back for a…
A few ways to think about DE&I (for a growing firm)
Like most organizations—and people—we want to contribute positively to society. It’s one reason we work…
The way we work now: A roundtable about 2020
Like everyone on literally the entire planet, our lives changed this year. In the early…
I’m a coward, so I volunteer
Some people are brave. Proactive. Righteous as hell. A few thousand brave people marched on…
We have values (all of us)
Yes, we do all have values. And we’ve codified them. In this case, by “we,”…
How to write generic thought leadership
The Leff team regularly conducts thought-leadership content audits to better understand conversations around topics that…
Three major approaches to thought leadership: What can you add to the conversation?
You’re ready to share your ideas with peers and (prospective) clients to demonstrate your expertise.…
Getting it all done: When to recruit outside help
In a previous life, I worked in corporate finance, a time that included a stint…