Like everyone on literally the entire planet, our lives changed this year. In the early days of the pandemic, we talked about how we’ve adjusted our development and production process. Soon after…
I’m a coward, so I volunteer
Some people are brave. Proactive. Righteous as hell. A few thousand brave people marched on…
We have values (all of us)
Yes, we do all have values. And we’ve codified them. In this case, by “we,”…
How to write generic thought leadership
The Leff team regularly conducts thought-leadership content audits to better understand conversations around topics that…
Three major approaches to thought leadership: What can you add to the conversation?
You’re ready to share your ideas with peers and (prospective) clients to demonstrate your expertise.…
Getting it all done: When to recruit outside help
In a previous life, I worked in corporate finance, a time that included a stint…