I had dinner with a friend last night for his birthday, and he joked that because he was born at 11 p.m. the night the clocks rolled back for daylight saving, his…
Don’t let jargon obscure your ideas
A constant struggle in business communications is avoiding jargon. Many readers may not be able…
The key to an effective presentation
A dedicated Chicagoan and music lover, I was at Lollapalooza earlier this month. Several of…
Extending engagement beyond the event
“An event is an experience, carefully crafted to deliver an impact on the person in…
Brittany Petersen joins Leff Communications as associate
The ability to express complex ideas with clarity is an increasingly rare skill, and it…
Design excellence in communications: A Q&A with McKinsey Quarterly’s Delilah Zak
When communicating complex ideas or data, effective visuals can allow readers to grasp the main…
Bringing your company’s story to life
One of the most difficult challenges for companies is to tell their story in a…
Advancing public policy and the greater good
Last Thursday, October 4, four Chicago-based organizations—the Chicagoland Chamber of Commerce, Chicago Metropolitan Agency for…
Getting more out of your insight through lean content creation
When you’ve come upon a particularly trenchant insight and you want to be sure it…
Attack of the robot writers
When the New York Times company released its latest earnings numbers, Forbes.com saw an opening…