This past September my boyfriend and I packed up and moved to Los Angeles. Three days, more than 2,000 miles, and copious amounts of caffeine later, we arrived in sunny “SoCal.” And…
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An Olympic legend’s quest for reinvention
One of the most pressing issues facing business and society is how to adapt to…
How to punch up your writing
If you write or edit for a living, it’s likely you’ve been asked to make…
Our most-loved blog posts and insights: 2019
Over the years, we’ve written some blog posts and insights that are clear favorites, consistently…
Introducing the Leff Strategy Studio
Companies of all stripes have changed how they approach content marketing. Executives now recognize the…
How to write generic thought leadership
The Leff team regularly conducts thought-leadership content audits to better understand conversations around topics that…
Tips from the trenches: Preventing process breakdowns in project management
Project management is equal parts strategy, people skills, and increasingly, technical prowess. But the latest…
Four misconceptions about copy editing
Copy editing is an often-misunderstood science. Some writers believe it undoes the work they have…