In a September 2020 survey from the Content Marketing Institute (CMI), 86 percent of respondents said their organization pivoted its content marketing quickly in 2020. They had to shift course to cover…
COVID-19
How to keep your career on track during the coronavirus
One of the many downsides of working remotely (along with hearing my neighbors move furniture…
A reflection on starting a new job during the coronavirus
When I applied to Leff in January, the idea that the entire country might shut…
Hiring during a pandemic: What we’ve learned about growing while remote
Despite the dumpster fire that is 2020, Leff has managed to hire six people this…
Looking for a little light
This past weekend marked six months since we closed our office and started working remotely…
How video producers are adapting during the pandemic: A Q&A with Laura Schram
Like so many professionals, video producers have had to rethink how they work during the…
Thought leadership is risky business: Why it’s more important than ever to take the risk
Amid the COVID-19 crisis, business leaders are struggling to make sense of the world. And…