Professional services firms are publishing extensively on the business implications of the novel coronavirus crisis. Leff has been closely following their approaches to thought leadership in this difficult time (for a review…
Q&A
Nurturing creativity amid chaos: What content creators can learn from live events production
The best live events, whether a gala, conference, or product launch, take guests on a…
How thought leadership has evolved over the past decade: A Q&A with Allan R. Gold
Allan R. Gold is joining Leff Communications as a senior adviser, working with clients on…
The enduring power of the spoken word: A conversation with Professional Speechwriters Association Executive Director David Murray
As companies look to promote their ideas, they have an ever-expanding number of communications channels—from…
Production approaches to ensure talking-head videos start making sense
More and more frequently, companies are turning to video to showcase their ideas and complement…