Several years ago, I was working with a client to refine his ideas for a white paper. We spent four to six weeks developing and shaping a draft; at that point, we…
Rodd Zolkos joins Leff Communications as editorial director
Excellence in a given field depends on many factors, including talent, drive, passion, and the…
Jake Godziejewicz joins Leff Communications as design associate
For many of us, exemplary design is difficult to put into words. Like Supreme Court…
Helping Illinois strengthen its economy
Last week, the Illinois Department of Commerce and Economic Opportunity (DCEO) released a five-year economic…
A big win for Chicago
When news broke that George Lucas had chosen Chicago over San Francisco and Los Angeles…
Time is money: How to ensure that executive engagement on content pays off
I was making a presentation to a prospective client recently, and the question came up:…
Delilah Zak joins Leff Communications as design director
The business focus on visual storytelling has grown significantly in the past several years. This…
Leff Communications forms strategic partnership with Highway M, adds motion picture production
There was a time in the not-too-distant past that video was seen as a luxury…
Getting more from your white paper investment
Content marketing has become an increasingly valuable tool for both B2B and B2C companies, and…
Happy Holidays from Leff Communications
Irving Berlin’s “White Christmas” has been listed as the world’s best-selling single since 1955, when…