As someone who reads an excessive amount of thought leadership, I feel entitled to air my pet peeves in this festive season. Below, I count down to the practice that irks me…
Four misconceptions about copy editing
Copy editing is an often-misunderstood science. Some writers believe it undoes the work they have…
The Gold Standard: October 2019
Subscribe to the monthly Gold Standard newsletter: * indicates required Email Address * First Name…
The art and science of editing
Most skills are a combination of art and science. A good friend of mine is…
Scaling editorial and design: A peek inside the Leff office
Almost a decade ago, Scott launched Leff Communications with the intention of filling a niche…
The writer’s tool kit: Three questions to help build a bridge to your audience
Good writing is all about clearly communicating ideas. A big part of being able to…
The Gold Standard: September 2019
Subscribe to the monthly Gold Standard newsletter: * indicates required Email Address * First Name…
Thought leadership dos and don’ts
We read a lot of thought leadership. Much leaves something to be desired. Developing a…
Did hip hop kill the cover song? A lesson in originality for thought leaders
Hip hop has been both celebrated as a dynamic art form and maligned for its…