Last year, Korn Ferry published a report on performance that I’ve been thinking about since I read it. In particular, I’ve been thinking about the qualities they associated with an effective feedback…
Editorial development
The poetry of content
Frank O’Hara worked at the Museum of Modern Art. Wallace Stevens spent time in insurance…
The creative brief: Going beyond pro forma
I’m often handed a chart-filled PowerPoint deck with the expectation that I will vet, edit,…
Get smart: Overcoming the curse of knowledge in thought leadership
Throughout my career, I’ve had the privilege of writing about and ghostwriting for thousands of…
Keeping creativity alive in content marketing
Career writers and editors know how hard it can be to keep their writing fresh;…
What being a consultant taught me about editing thought leadership
Last summer, I was one of 24 million Americans who quit their jobs since April…
Corporate storytelling is everywhere—here’s how to make your efforts count
Earlier this year, I stumbled upon a job opening for a corporate storytelling director “responsible…
The importance of data visualization: When to cut, add, or rethink charts
What an article says and how it says it—its language and visual presentation—are equally important.…
The future of communications in higher education: How to connect with prospective students
The past few years haven’t been easy for American colleges and universities. A declining college-age…
Looking for blockbuster content? Don’t dismiss the power of small steps
Pop quiz: which woman won the all-around artistic gymnastics gold medal in Tokyo? Maybe that’s…